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Planners & Journals
Southworth’s journal and planner collection has a refined, modern aesthetic that balances elevated design with everyday functionality. My role spanned the full creative process—from mood boards and concept development to cover design, interior page layouts, and final production-ready artwork.
Research is conducted for current design trends while also considering vendor preferences and what they are most likely to carry. These insights help guide the development phase, ensuring relevancy to the market and appeal to vendors.
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